The Platinum Pebble Boutique Inn is an award-winning boutique inn, servicing a sophisticated clientele. A creative website solution was required that matched their designer ethos, as well as the expectations of their high-end guests.
A modern website experience was crafted for the inn, including attention-grabbing horizontal swiping navigation patterns, similar to a mobile app. By blogging regularly, the innkeepers have helped produce consistent gains in search engine traffic of 20%+ every year.
Since this website launched in 2014, email list building strategies have been used to increase traffic from newsletters by a staggering 530%. Retargeting ads are also used to advertise to website visitors that leave the website without booking a room, minimizing lost revenue.
Coupled with effective e-commerce tracking in Google Analytics, the innkeepers can keep an eye on their online marketing efforts and see where their hard-earned dollars are best spent.